Gabriele Blomkvist
Founder-GTM Operator · Stockholm
Know your buyer in 4 weeks. Or stop building.
Most founders spend 12–18 months talking to the wrong people. This sprint finds out who will actually pay — before you burn the runway.
ICP defined. Competitors mapped. 10 live buyer calls done. Go/no-go delivered. Fixed price.
Validated through Antler VC, Founder Institute, and Founder University — while building my own B2B SaaS. I operate like a founder, not a consultant.
What you get
01
ICP definition
Your best-fit buyer profiled. Role, company size, pain, trigger events. No guessing.
02
10 live discovery calls
Real conversations with target buyers. We find out if they'll pay — and why they won't.
03
Competitor landscape
Who you're up against. How they position. Where your gap is.
04
Go/no-go recommendation
You get a decision. Pursue, pivot, or kill. Backed by outbound data from 50+ real prospects.
How it works
Week 1
ICP + list
Align on assumptions. Define target profile. Build the prospect list.
Week 2
Buyer calls
10 live conversations. Competitor deep-dive in parallel.
Week 3
Outbound test
3 message variants. 50+ prospects. Real reply data.
Week 4
Decision
Full report. Go/no-go call. Clear next step.
Pricing
Market validation sprint
Fixed scope · 4 weeks · start here
€3,500
Pipeline system build
Fixed scope · 4–6 weeks · outbound machine built and running
€5,000
Fractional GTM
Monthly · 1–2 days/week · we build your pipeline. You close.
€3,000/mo
Who this is for
- You have a product. You don't have repeatable pipeline.
- You're technical. You've been avoiding the market.
- Pre-seed or seed. No sales hire yet.
- You're not sure your ICP is right.
- You need signal before you hire someone full-time.
Track record
100+
Buyer and founder conversations
Across B2B SaaS, hardware, compliance, sustainability. Real signal, not surveys.
4
Nordic verticals built from zero
Mid-market and enterprise pipeline opened cold at Leads.io.
<5%
Churn on Nordic SaaS portfolio
5× Seller of the Month + Q4 ARR Champion at Meltwater.
3×
Killed ideas before burning runway
Made kill decisions based on market data. Not emotion.
Deployments
ClearLog · active
Compliance SaaS · timber importers · GTM in progress
BlazeVase
Throwable fire suppression hardware · killed on procurement moat
Inshelf Analytics
AI shelf waste reduction · grocery retail · killed on distribution moat
What comes next
Start here
Validation sprint
€3,500 · 4 weeks
Phase 2
Pipeline system
€5,000 · 4–6 weeks
Phase 3
Fractional GTM
€3,000/mo · ongoing
Free 30-min GTM audit.
Walk away with one thing to fix today.
We look at your positioning, ICP, and outbound. No pitch. You leave with a concrete next step — whether you hire me or not.
Book the call →